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Attentive
Attentive is an AI tool for ecommerce. Unifies SMS, email, RCS and push marketing with AI that segments, writes and times campaigns. Pricing: paid, Custom / contact sales (as of November 2026).
Key facts
- Name
- Attentive
- Primary profession
- Ecommerce
- Category
- Marketing & retention
- Pricing
- Paid: Custom / contact sales
- Pricing source
- https://www.attentive.com/pricing
- Pricing as of
- November 2026
- Last verified
- November 1, 2026
Pricing verified November 1, 2026 against the vendor's official page.
Used by: Ecommerce
Task hubs: Marketing & Retention for Ecommerce
What Attentive does
Attentive runs cross-channel campaigns from one platform with AI campaign creation, Send Time AI, Audience AI, Brand Voice AI trained on top-performing messages, AI Journeys triggered by behaviour and AI Grow sign-up experiences, plus an MCP endpoint for AI assistants.
Attentive is a cross-channel retention platform: SMS, email, RCS and push share one customer view, and the AI products sit across campaign creation, send time, audience building, brand voice, journeys and sign-up experiences. The vendor also publishes an MCP endpoint so an AI assistant can query Attentive data and update workflows. Pricing is usage-based on messages and list size, which is why there is no public starting price to compare.
Channels, AI and journeys
Described on attentive.com's official pages and checked on November 1, 2026. Each point links to the page it came from; this directory has not tested the product. How we choose and verify.
- The platform covers SMS, email, RCS for Business and push from one system. (attentive.com, as of November 1, 2026)
- Attentive AI is presented as a Listen, Understand, Respond loop for creating and sending campaigns, while AI Pro analyses customer interactions, behaviour and data. (attentive.com, as of November 1, 2026)
- Named AI capabilities include Send Time AI, Audience AI and Brand Voice AI trained on top-performing messages, with tone, emoji and capitalisation settings. (attentive.com, as of November 1, 2026)
- AI Journeys sends personalised triggered messages based on customer behaviour, and AI Grow provides AI-driven sign-up experiences for subscriber acquisition. (attentive.com, as of November 1, 2026)
- List Growth supplies sign-up units, Audience Manager provides dynamic segmentation, and Attentive Signal identifies and engages website visitors. (attentive.com, as of November 1, 2026)
- Attentive MCP lets an AI assistant explore Attentive data and update workflows. (attentive.com, as of November 1, 2026)
Partner ecosystem
- The vendor advertises 100+ integrations organised in a partner directory under ecommerce, customer service, loyalty and data categories. (attentive.com, as of November 1, 2026)
Reach and pricing model
- Attentive says its international SMS and email offering reaches 20+ countries and that pricing depends on message volume and subscriber-list size. (attentive.com, as of November 1, 2026)
Best for
Mid-market and enterprise retail brands running high-volume SMS and email marketing.
- AI SMS and email campaigns
- Behaviour-triggered journeys
Attentive is catalogued for Ecommerce under marketing and retention, and it appears in the Marketing & Retention for Ecommerce hub. It is built for high-volume retail messaging: compare Klaviyo for the data-and-email-led alternative, Postscript for an SMS-first tool, Yotpo for reviews and loyalty and HubSpot Marketing Hub for a broader CRM suite. Marketing teams in Marketing should check the integration directory for their stack rather than assume a named partner.
Pricing
Paid: Custom / contact sales
No dollar amounts published. Channel packages are priced by list size and messages sent; the full Attentive package uses custom pricing based on volume and needs. AI add-ons are a flat monthly fee, per click, or included. Free trials are offered.
Pricing as of November 2026; last verified November 1, 2026. Source: https://www.attentive.com/pricing. How we check pricing.
Related alternatives
Editorial matches from this directory's catalog based on shared tasks, categories and professions; pricing comes from each vendor's public page as of November 2026; tools were not hands-on tested. How we choose and verify.
| Alternative | Best for | Pricing |
|---|---|---|
| Canva | Non-designers and teams that need polished visual content quickly. | Freemium: Free plan; see vendor pricing |
| Buffer | Small teams and creators managing social channels. | Freemium: Free plan; paid from $5/month per channel |
| HubSpot Marketing Hub | Marketing teams running campaigns on a CRM. | Freemium: Free plan; paid from $7/seat/month |
| Klaviyo | Ecommerce teams building retention and lifecycle marketing. | Freemium: Free plan; see vendor pricing |
| Postscript | Shopify and DTC brands running high-volume SMS with a dedicated retention program. | Paid: From $100/month (Growth); Starter $0/month plus a $49 monthly minimum spend |
| Yotpo | Ecommerce brands that want review collection plus visibility in AI shopping assistants. | Freemium: Free plan (up to 50 monthly orders); paid from $89/month |
| AdCreative.ai | Performance marketers and agencies producing ad creatives. | Paid: From $39/month billed monthly (Starter) |
| Jasper | Marketing teams producing on-brand copy at volume. | Paid: From $59/seat/month billed yearly ($69 billed monthly) |
FAQ
What is Attentive used for?
Unifies SMS, email, RCS and push marketing with AI that segments, writes and times campaigns. Mid-market and enterprise retail brands running high-volume SMS and email marketing.
How much does Attentive cost?
As of November 2026, Attentive pricing is listed as paid: Custom / contact sales. No dollar amounts published. Channel packages are priced by list size and messages sent; the full Attentive package uses custom pricing based on volume and needs. AI add-ons are a flat monthly fee, per click, or included. Free trials are offered.
What are alternatives to Attentive?
Related alternatives to Attentive in this directory include Canva, Buffer, HubSpot Marketing Hub, Klaviyo, Postscript, Yotpo, AdCreative.ai, Jasper. Each alternative has a best-for summary and its own pricing on its tool page.
What can an AI assistant do with Attentive MCP?
The vendor says Attentive MCP lets an AI assistant explore Attentive data and update workflows. It does not publish a full tool list on the product page.
Source: attentive.com, as of November 1, 2026.
Last updated 2026-11-01. Attentive is a trademark of its owner; this site is independent and not affiliated.